Yet Another Google App for Mobile Users

Millions of people use their smart phones and tablets to go online, find information, watch videos, listen to music and more. Downloading apps is a fast way to do things on a mobile device because an installed app loads information faster than going online. It becomes part of your system, making it easier to see and use. Google apps have dominated the marketplace with Google Maps being one of the top ten apps downloaded from the Apple iTunes store.

Google Maps for Local Search

Google Maps takes local search to a whole new level by allowing smart phone users to search for local businesses, restaurants, hotels, attractions, and more – all from their fingertips. With the Google Maps app you can find the businesses that are located near your exact location, get step by step directions to their door, obtain their contact information, read reviews, and visit their website. Google Maps makes it easy to find exactly what you are looking for, when and where you need it.

Another Useful Google App, Google Now

Now there is another Google App to make your life easier. Google Now was previously only available on Android but they now have an Apple Apps version. You can download it from iTunes and use Google Now as a predictive search assistant. It is similar to Siri, only better. Reviews have found it to be more responsive than Siri and Google users will love how easy it is to operate. Google Now answers questions before you even ask. People that have the iPhone4, or an older version of the iPhone, can download Google Now as a substitute for their Siri using friends. It is the assistant you always wanted, but couldn’t afford. If Google Now could also fold laundry we would all be in good shape.

Google Now for Marketing

Businesses can use Google Apps to help increase their mobile marketing success. Being listed on Google Maps provides your business with exposure to consumers doing a local search. Google Maps users are typically looking for information that they can act upon immediately so leveraging Google Apps is an inexpensive way to capture new customers. With Google Now teamed up with Google Maps, users can ask which restaurants are nearby, about store hours or even for directions. This means if your business is being found on Google Maps and has an optimized web presence, local customers can find you quickly and hands-free.

Watch Google’s video below.

The Benefits of Apple Apps

Mobile phone users frequently download Apple Apps as a convenient way to find information, be entertained, and maximize the value they get from their smart phone. Using Apple Apps as a way to reach new consumers is a fantastic way to take your mobile marketing efforts to a new level. Whether building your own mobile app or being listed with Google, you can increase your exposure and grow your business with strategic marketing decisions and app integration.